Independent brands.
A shared foundation.
JLDA Holdings Corp is a holding company that builds and runs independent brands. We bring them together under a shared foundation, giving each the space to develop its own identity, serve its community and grow with care.
Our Brands
Part of JLDA Holdings Corp-
Live nowViaggio Secure
Enterprise-grade IT and cybersecurity with concierge-level service, for investment firms and lean teams.
Visit viaggiosecure.com -
Live nowAsphalt & Dirt
An on-road and off-road car club: rides, events, a YouTube channel and the Garage, where members connect.
Visit asphaltanddirt.com -
Launching Winter 2026LENTA
Apparel for off-road, overland, camping and hiking, with a sense of humor.
Visit lentaoutdoors.com -
Launching Summer 2027OMVADO
A branded website and dashboard for small service businesses, so they can run and grow from one place.
-
Launching Winter 2027OMVADO MD
Run your practice, not your paperwork. OMVADO, built for healthcare.
-
Launching Summer 2028OMVADO EDU
OMVADO for private K–12 schools: one place for staff and families.
-
Opening Summer 2029Savage Coffee & Tea
Coffee and tea, direct to your door. All profits go to causes. Ten years in the making.
Follow every launch
One email address, updates from all our upcoming brands. Unsubscribe from any of them at any time.
Start a conversation.
Have a product idea or a partnership in mind? We welcome conversations about what we could build together.
For partners, banks, vendors and anyone exploring a new opportunity with JLDA.